30MHz helps companies measure their physical environment, which enables those companies to make data-driven decisions. The incredible solutions they build, have the potential to help any industry. So we helped 30MHz shape their digital strategy, and trained them in a way, so they are able to replicate the process to any market they want to approach.
Since 30MHz had tons of customer persona’s to target, it was essential to set focus to a certain group of people. By bringing sales and marketing together we we’re able to write down the key characteristics of their audience and validate their online behaviour.
“With an incredible drive and joy, WAOTR helps you focus on the right off- and online strategy for your market. Key ingredient is setting up a structured process that lets you test out any kind of ‘wild’ marketing idea, and make proficient use of all the gathered data.”
– Niels Lauwers, Marketing Manager
The most important job was to train the people our process and way of thinking so they were able to execute on it on their own. And next to this teach them the skills which enables them to fully take advantage of all the available online tools and data.