SCALE-UP

FROM NATIONAL PRESS COVERAGE TO A
MULTI-MILLION FUNDED RECRUITMENT PLATFORM

Recruitz.io is a programmatic job advertising platform that helps corporates and staffing agencies to create and execute the perfect recruitment marketing campaign. We crafted the first press releases which led to national press coverage, supported the team with the positioning of the platform in general and worked on the initial growth framework of Recruitz.

FUNNEL OPTIMIZATION

We're firm believers of a holistic approach towards growth. We optimized the whole funnel to identify and fix leaks with A/B tests and to increase conversion rates on the Recruitz.io platform.

Growth Process

Recruitz.io requested to transfer the We Are Off The Record knowledge and frameworks to the marketing team, so our efforts were designed in a way that Recruitz could continue after our engagement.

Metrics & Analytics

We assisted the marketing team to implement the growth framework and to implement to proper analytic tools in order to run measurable growth experiments on several online channels.


Branding & Positioning

We helped the founders of Recruitz.io with positioning of the brand and crafted the story around the company which let to national coverage of their launch and fundraising in The Netherlands.

“We Are Off The Record gave us incredible useful insights in our startup and the market. Their direct and out of the box approach has proven to be a real added value for Recruitz.io”
– Lars Wetemans


Growth Process

The founders of Recruitz.io asked if it was possible to transfer the We Are Off The Record knowledge, process and frameworks to the marketing team, so our efforts were designed in a way that Recruitz.io could individually continue after our guidance.

ARE YOU A STARTUP OR CORPORATE?